Building websites worlds that are fun to browse, easy to navigate, and turn lurkers into loyal clients
Translation: where creative service pros and e-comm brands shatter the glass ceiling of their potential and become the go-to in their industry.
Peep our web design services
You’re already putting in the capital ‘W’ work
You’re bringing your community behind the scenes of building your brand. You’re creating valuable content for your people. You’re showing up more boldly.
You’re taking action (though sometimes messy).
The TL;DR? You’re out there trying to show people why they should stop everything and pay attention to you.
It’s all a lot of work and you want your efforts to lead to a better ROI.
You’re starting to see your hard work pay off. But anytime you have to share your website to close that (hard-won) loop, you feel low-key embarrassed.
And that makes you high-key worried that your current website is leaving $$ on the table.
Your brand deserves more than a “don’t judge my website” disclaimer.
That DIY website got you this far, but now you’ve set your sights on bigger things, like:
Plus, taking more time off the clock will actually help you show up more rested, energized, and inspired.
More time offline = better results online. 😉
Step into the spotlight, scale with impact, and (finally) stop apologizing for your website
Click through to see the different ways we can work together to support your brand’s growth.
The Playbook
The personalized website audit to help you connect and convert better, leveraging your biggest superpower: your personality.
Translation: we’re tossing the rulebook. Rules are overrated anyways.
Center Stage Web
Put your brand center stage with a custom website designed to turn browsers into buyers, and make you the one everyone can’t stop talking about.
Steal the spotlightSold Out Sales Page
Sell out your course, service, or program consistently with a sales page designed to make your offer so irresistible your dream people will be joining the waitlist to snag a spot.
Say less, I'm soldFunctional doesn’t have to mean boring. It can actually mean fun.
Hey there, I’m Olivia! The short story is, I’m a website designer. The long story? I’m a full-blown data nerd with an obsession for figuring out exactly what makes people tick click.
I’m also a color enthusiast and will take any chance I can get to make websites more playful.
In other words, everything you need to know about me comes back to one big belief: you can’t have one (fun) without the other (function).
Well, I guess you could, but why would you want to?
You’re not building a biz just for kicks. You want to make a difference. That won’t happen by just following trends. That happens when you listen to your people.
Now I get it, data can be a total snooze-fest. But when it comes to growing your brand—and your impact—having a website designed for your dream clients can make the difference between them booking you on the spot and bouncing off your site.
Understanding your audience first—how they behave, what moves them to act, what drives them to ‘X’ out—ensures you (and if we work together, I) build a website that not only connects, but converts.
But I think these past projects would beg to differ...
Data helps inform every single decision—from website design conception to development—to create real results and lasting impact for brands daring to dream bigger.
Here’s what past clients had to say about the Zig Zag “Triple Threat” Experience 🤭
"You've ruined me for any other web designer & developer, and I mean that in the best way."
"Olivia came SO highly recommend, and I felt complete trust handing over the reins. She had the most beautiful balance of knowing what was fun/aesthetic AND what made sense for customer experience AND being so development savvy. It’s the triple threat I dreamed of.
Her communication is INCREDIBLE. She always kept me in the loop, and I truly felt like I had all her attention—even though I know for a fact she had other projects in the works. Her process was wonderful, and the end product was beyond my wildest dreams.
Knowing that I can call on Olivia and every deliverable will be 10x what I ever anticipated? That’s wild to me. Any project I have in my mind, I’m 100% throwing her way to dream up—because I think she’s one of the most talented designer/devs out there."
—Hanna M, Boundless Copy
"I can’t think of anything she could’ve done better—the process, communication, and her attention to detail were phenomenal!"
“Before working with Olivia, I was bit nervous because branding felt so subjective, and I was worried monthly’s vision might get lost in translation. But, Olivia made the process so much fun, helped me figure out exactly where the brand should head, and I am SO happy with how everything turned out.
It’s amazing how she did customer research, optimized for conversions, and made decisions based not only on aesthetics but also functionality.
monthly now looks more professional, complete, and whole. The new website beautifully tell our story and explain the functionality of period underwear, helping customers make better purchasing decisions. If you’re considering working with Olivia, DO IT. You won’t regret it.”
—Aiko P, monthly
“This rebrand pushed me to raise my prices, and I've already got 2 new inquiries booked!”
"Before working with Olivia, I’d been DIY-ing for a long time. I was embarrassed to show people my website and felt insecure whenever I posted anything online. It held me back from showing up fully.
Now I feel rejuvenated and confident—I finally have a real brand identity. I've had so many compliments about the rebrand and the gorgeous new site. I used to spend hours saving beautiful branding on my Pinterest board, and now I spend days admiring my own website!
If you found Olivia, you've hit the jackpot. She will be 100% dedicated to your brand story and vision, and elevate it to another level. But you're not just getting a rebrand—you're getting a conversion strategist too. She looks into the user journey, sitemap, points of interaction on the page, and makes sure your website is not just looking good, but converts well too."
—Leanne W, Leanne Wong & Co
“I've worked with over 7 developers at this point, and Olivia is my favorite.”
“I wanted a biggg makeover for my website—my old one was multiple years old with tons of bugs. I knew I wanted to start fresh with a new design and structure, and I needed a really skilled developer to make all my ideas come true.
I checked out the responsiveness and interactions on a lot of sites Olivia's built, including her own, and I was really impressed with how finished it felt. I gave Olivia so many pages to do and she did them so quickly and with so much attention to detail—she must have saved me like a month of work! But let's be real, if I did it myself, I would have had to sacrifice so many ideas because I wouldn't know how to execute.
If you have the chance to work with Olivia—TAKE IT! She is so generous with her time and effort, and I know she always puts in her best.”
—Alyssa N, ATNN Design
"Working with Olivia to design my website was an absolute dream!"
“I was excited to partner with an expert who showed genuine care in my business. Olivia listened to my feedback and embraced the changes I wanted to make, making me feel valued and understood. I feel so confident that my website is not only beautiful, but also functional and built to convert.
If you’re considering working with Olivia, DO IT! You’re going to enjoy the process so much because she will literally make your web dreams come true. Trust her with your vision, she’s the best!”
—Lucy S, Create Heart Work
"Olivia has been so great to work with! Her designs are fun and her understanding of our brand is SO thorough"
"We’ve worked with Olivia for our branding and website, and each time she’s been super in depth, helping my business partner and I gain a deeper insight into our look, feel, and audience. She's helped us define our brand and how we want to target our audience.
Having a place to send folks to and just being discoverable on the web is gonna be immensely helpful for us!"
—Jadah C, Red Eye Creative
Strategize your bold brand
Think of Zig Zag as the place to ask those pesky techy questions you’re kind of embarrassed to not know the answer to
And honestly? So fair that you don’t know the answers. You’re already running a whole business. You shouldn’t have to be your entire Web Dev department, too (even though it sometimes feels that way). Click on each card to reveal the answer breathe a sigh of relief.
“What website platform should I be on?”
*Click me*
“What’s an alt text?”
*Click me*
“Help! Why does my mobile design keep breaking?”
*Click me*
You’ve got 0.05 seconds to capture your dream client’s attention. Make it count with my client-converting website homepage blueprint
Steal my section-by-section guide for writing a homepage that keeps your dream people glued to your website and compelled to act with just a few tweaks. Did I mention it was free?
Break free from the bland for good with a website that keeps ‘em scrolling.
